
Dogo Omiyage Center Kasuriya Honten
A souvenir shop in the Dogo Onsen district. It carries a wide range of goods, including Imabari towels, Mikyan and Bary-san merchandise, folk crafts such as kasuri textiles and hime-daruma, and Ehime foods.
Dogo Omiyage Center Kasuriya Honten is a souvenir shop located in Dogo Yunomachi, Matsuyama City. According to the official website, it features a wide range of products including Imabari towels, Ehime character goods such as Mikyan and Barysan, folk crafts and Japanese sundries like Kasuri products and Hime-daruma dolls, food items such as citrus fruits, sweets, and alcoholic beverages, and clothing sundries like T-shirts.
It carries many Ehime-limited and prefecture-produced items, and also operates an online shop. Located in the hot spring district near Dogo Onsen Honkan, the location is convenient for selecting souvenirs. After rebuilding work starting in 2023, it reopened in the spring of 2024 after remodeling, featuring a newly established takeout counter "Parlor Kasuriya" and a rest space "Kasuri Road." Because visitors can see everything from towels to folk crafts and food items at once, it is a shop that can be used when wanting to choose Ehime and Dogo souvenirs all together. There are many items characteristic of Ehime, such as Mikyan goods and Hime-daruma dolls, which can be selected as gifts or travel souvenirs.
Source: Official Website (dogo-kasuriya.com), Rurubu & more., Ehime Komachi. Please check official information for the latest details on product selection, business hours, and regular holidays. Last confirmed date: July 20, 2026.
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A parking lot attached to the Dogo branch of Ehime Bank, open to general use.
Dogo Tsubaki Club
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More "Souvenir Shops" spots
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Yamazawa Shoten
A long-established liquor shop now in its sixth generation. It stocks local sake from across Ehime as well as unusual doburoku.
Aoiya
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Takagi Shoten
A souvenir shop in Iwaidani 4-chome, Matsuyama, not far from Dogo Onsen. It is a locally run shop in the Iwaidani district.

