Poem Dogo Yunomachi

A directly run shop for the Ehime confection Poem (Bomu). Its wide range includes seasonal items, making it useful for choosing souvenirs.

"Poem Dogo Yunomachi Shop" is a directly managed shop of Poeme Co., Ltd., which manufactures and sells Ehime's milk confectionery "Poeme," and is located in the Dogo Onsen town (Dogoyuno-machi, Matsuyama City).

About Poeme

Poeme Co., Ltd. is a confectionery company headquartered in Toon City, Ehime Prefecture. It has the milk confectionery "Poeme," which is the same as the company name, as its main product, and its directly managed shops use the katakana name "Poem." The company was established when the Matsuyama shop of Poeme Honpo, headquartered in Imabari City, became independent.

Products Handled

In addition to the main product Poeme, it handles seasonal limited items. They are also chosen as souvenirs. Since business hours and products vary, please check before visiting.

Source: Poeme (Wikipedia, CC BY-SA). Last verified: July 2026

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